英国巴斯大学论文代写:竞争力的价格

Keywords:英国巴斯大学论文代写

例如，一家茶叶店出售一种好牌子的茶叶。对于一杯茶，有竞争力的价格（由许多有竞争力的供应商提供）和垄断价格（由少数主要供应商提供）分别为3.50美元和4美元。据估计，有三名顾客购买茶叶，而这三个客户的预订价格分别为6美元、5美元和3.5美元。根据竞争市场价格（3.5美元），消费者剩余分别为2.5美元、1.5美元和0美元。通过使用第一种歧视，茶馆可以向这三个顾客询问不同的价格，分别是6美元、5美元和3.5美元。这样做，商店将出售三杯茶，所有消费者剩余（4美元）将被捕获。然而，如果商店定价4美元，那么它只能卖两杯茶，第三个顾客将被淘汰。因此，不仅利润减少，而且服务的客户数量也减少了。虽然一家公司可以增加利润，销售产品的数量以及服务的客户数量，英国巴斯大学论文代写:竞争力的价格这听起来很好，但实际上很难进行。原因有两个：一是难以了解每个客户的预约价格；二是为了了解客户的预约价格，企业在市场调研和调查中需要付出大量的努力，增加了产品的成本，降低了产品的利润。因此，它更适合一些专业人士，如牙医，律师和会计师，因为他们知道他们的客户比较好。例如，律师可以向低收入客户提供降低服务费，但可能向高收入客户收取更高的服务费，因为他们有支付能力。可能的问题是，一些支付更高价格的顾客可能反对价格歧视，并认为它代表了消费者剩余向顾客转移的一种方式，对顾客的好处比公司少，从而导致富人不公平。
英国巴斯大学论文代写:竞争力的价格
For example, a tea shop sells a good brand of tea. For a cup of the tea, the competitive price (offered by many competitive suppliers) and the monopoly price (offered by few dominant suppliers) are $3.50 and $4 respectively. It is supposed that there are three customers to buy the tea, and the reservation price of these three customers are $6, $5 and $3.5 respectively. Based on the competitive market price ($3.5), their consumer surplus would be $2.5, $1.5 and $0 respectively. By using the first type of discrimination, the tea shop can ask different prices to these three customers which is $6, $5 and $3.5. By doing so the shop will sell three cups of the tea, and all consumer surplus ($4) would be captured. However, if the shop sets a single price $4, then it can only sell two cups of tea, and the third customer would be eliminated from service. Therefore, not only the profit is reduced but also the number of customers served is reduced as well. Although it sounds great that a company can increase their profits and the quantity of products sold as well as the number of customers serviced, in practice it is hard to conduct. There are two reasons: first, it is difficult to know each customer’s reservation price; second, in order to know customer’s reservation price, companies need a lot of efforts in marketing research and investigation, which adds extra cost to the product and then reduces the product’s profit. Therefore, it is more suitable for some professional people such as dentists, lawyers and accountants, as they know their customers relatively well. For example, a lawyer may offer a reduced service fee to low-income client, but may charge a higher service fee to upper-income clients as they have the ability to pay. The possible problem is some customers who pay higher price may object price discrimination and argue that it represents a transfer of consumer surplus from customers to companies, which benefits less to customers than to companies such resulting an unfairness to rich people.