金斯顿大学代写essay:首要价值链
Keywords:金斯顿大学代写essay
金斯顿大学代写essay:首要价值链包括需求的产生和满足需求的活动不同的活动。这些活动是针对生成公司的产品组成的需求。入厂物流,Ocado采用一系列步骤通过它所需要的原材料运送来自不同供应商的组织对组织的主要配送仓库(ahargrave,2011)。在这里,Ocado使用不同的信息系统,公司的主要数据库与不同的供应商,使企业规避可能缺货或库存较低,而系统使公司保持有效的库存水平,根据市场需求(Bond,201)。该组织的工作包括整理所有适当的地方的商品,然后把他们按照企业产生的订单(奥克利,2012)。公司的物流是公司的主要竞争优势在于为组织是一个独特的物流也不提供其产品使用现有存储环境做其他公司
The primary value chain of Ocado consists of two different activities including demand generation and demand fulfillment activities. These activities are directed towards generating consisting demand for the firm's offerings. The inbound logistics that Ocado uses are the series of steps through which the needed raw materials are transported from different suppliers of the organization towards the major distribution warehouse of the organization (Ahargrave, 2011). Over here, Ocado uses different information systems where the major database of the firm is linked with different suppliers that in turn enable the organization to avoid chances of out-of stock or low stocks rather the system enable the firm to maintain efficient stock levels that are according to the demands in the market (Bond, 201). The operation of the organization consists of sorting out all the merchandize on proper places, and then transporting them according to the orders generated by the firm (Oakley, 2012). The outbound logistics of the firm is where the major competitive advantage of the firm lies as the organization follows an unique outbound logistics as it does not offers its goods as other firms do using the conventional store environment (Ahargrave, 2011). Customers book their order using the online web portal or the specialized software that the organization has prepared for online ordering available in iPad, iPhone, Android as well as Windows 7. The orders are then shipped to customers at the door steps using the organization vans that surf different areas in the target market. Ocado has a strong hold in London and the market is considered the major contributor to the firm's profitability (Andidas, 2009).